Official Opening Announcement

Dear Visitors,

Since our soft opening on July 9, 2025, Xuelei Fragrance Museum has successfully completed exhibition testing, equipment calibration, operational refinement, and visitor experience evaluation, thanks to the tremendous support and attention from all sectors of society. Following comprehensive review, the museum will commence official operations on January 1, 2026.

As a landmark cultural innovation project in Guangzhou, the museum remains dedicated to bridging Eastern and Western fragrance traditions. Featuring 9,500㎡ of Sensory Space—a Guinness World Record achievement—our museum offers 18 Unique Exhibition Zones, 50+ Interactive Installations, 300+ Scent Stations, and 400+ Scent Experiences. Through professional curatorial content, comprehensive knowledge frameworks, and diverse educational programs, we are committed to advancing fragrance culture through public engagement, promotion, and cross-disciplinary exchange.

We extend our sincere gratitude for the invaluable feedback and support received during the soft opening period. We look forward to welcoming every visitor with enhanced standards and professional service.

Xuelei Fragrance Museum